The True Cost of AV - How to Ensure More Effective and Efficient Endpoint Security

Today, more than 2 million new malware signatures are identified each month. And more organizations are falling prey to "zero-day" attacks – malware for which an anti-virus signature does not exist. It's no surprise that roughly half of the organizations surveyed in a 2010 Ponemon Institute study reported an increase in their IT operating expenses - a main driver of that cost increase was malware. Traditional anti-virus simply can't keep up in the malware arms race and relying on it as your primary defense will prove costly.

This webcast examines:

• The true cost of anti-virus in terms of PC performance, network bandwidth, IT helpdesk costs, prevention of malware and more
• Why application whitelisting is a better approach to defend against rising targeted attacks
• How application whitelisting has evolved to provide a new level of intelligence that delivers more effective security and necessary flexibility to improve productivity - in even rapidly changing endpoint environments